Liquor-IQ Is Building the Operating System for Independent Liquor Stores
A scalable, recurring-revenue platform that replaces fragmented digital vendors with one fully managed solution.
Inquire About InvestingThe Opportunity
Market Fragmentation
Independent liquor stores represent a $150B+ market with over 150,000 locations nationwide. Most rely on fragmented, disconnected digital tools—separate vendors for websites, social media, SMS, inventory, and online ordering. This creates operational overhead, high costs, and poor customer experiences.
Competitive Pressure
National chains leverage enterprise technology to dominate online ordering and customer acquisition. Independent operators lack the resources, expertise, and time to compete digitally. They need solutions, not software—outcomes, not platforms to manage.
Consumer Behavior Shift
Customer expectations have fundamentally changed. Online ordering, real-time inventory visibility, and digital engagement are now baseline requirements. Independent stores that cannot deliver these capabilities lose market share to competitors and third-party marketplaces.
Technology Resistance
Store owners want revenue growth, not software complexity. They reject tools requiring login credentials, training, or ongoing management. Liquor-IQ eliminates this friction entirely by delivering fully managed digital infrastructure as a service.
Liquor-IQ is the infrastructure solution.
We don't sell software. We become the digital operating layer for independent liquor stores—handling everything from website development to daily social media to live inventory sync to online order fulfillment. Store owners pay a flat monthly fee and never touch the technology.
Business Model
- First month free to demonstrate value
- Month-to-month, no long-term contracts
- All features included, no hidden fees
Unit Economics
High Lifetime Value Through Operational Lock-In
Once Liquor-IQ generates online orders for a store, the platform becomes operationally embedded. Inventory flows through our system, customers order through our interface, and marketing campaigns run continuously. Switching costs increase over time as dependence on the platform deepens. Low churn drives strong unit economics and predictable recurring revenue.
Go-to-Market Strategy
Liquor-IQ's distribution model is built on trust transfer and partner-led growth, not paid advertising. We acquire customers through warm introductions from established industry partners—POS providers, distributors, buying groups, and trade associations.
Partner Ecosystem
POS providers, distributors, and industry groups have direct relationships with thousands of independent stores. These partners introduce Liquor-IQ as a trusted solution, dramatically reducing customer acquisition costs.
Geographic Density
We prioritize geographic concentration to maximize operational efficiency. Clustering stores in specific markets allows for shared resources, localized marketing, and regional partner relationships.
Low CAC, High Conversion
Partner-led introductions deliver pre-qualified leads with high intent. First month free allows stores to experience value before commitment. This combination produces strong conversion rates and sustainable customer acquisition economics.
Repeatable, Scalable Motion
Each partner relationship unlocks access to hundreds or thousands of potential customers. As we prove ROI with early adopters, partners actively promote Liquor-IQ to their broader customer base. This creates a compounding distribution advantage that scales without proportional increases in marketing spend.
Scalability & Defensibility
Operational Scalability
- ✓Standardized OnboardingRepeatable processes for website builds, POS integrations, and social media setup
- ✓Pre-Built IntegrationsDirect connections to major POS systems reduce custom development work
- ✓Automation at ScaleSocial media posting, inventory updates, and SMS campaigns run automatically across all stores
- ✓Efficient Support ModelAccount managers handle multiple stores with minimal marginal effort per location
Competitive Defensibility
- ✓Partner ExclusivityStrategic partnerships create preferential distribution and competitive barriers
- ✓Embedded WorkflowsLiquor-IQ becomes the operational backbone for online ordering and customer engagement
- ✓Increasing Switching CostsCustomer databases, order history, and brand presence live on Liquor-IQ infrastructure
- ✓Category LeadershipFirst-mover advantage in becoming the industry standard for independent liquor store digital infrastructure
Projected Revenue Scenarios
All projections assume $299/month per store and reflect annualized recurring revenue (ARR). Scenarios represent achievable growth milestones based on partner pipeline and market penetration.
Long-Term Scale Potential
Revenue Expansion Opportunities
Enhanced analytics, custom campaigns, and priority support for high-volume stores
Platform expansion into wine shops, specialty beverage retailers, and other regulated retail categories
Optional payment processing or fulfillment services with revenue share models
Licensing Liquor-IQ technology to POS providers and industry associations
Long-Term Vision
Liquor-IQ is building the digital infrastructure layer for independent retail in regulated categories.
National Partner Ecosystem
Exclusive partnerships with major POS providers, distributors, and industry associations create nationwide distribution coverage and competitive moats.
Industry Standard
Liquor-IQ becomes the default digital operating system for independent liquor stores—the platform every new store adopts and every existing store migrates to.
Adjacent Verticals
The same model applies to wine shops, tobacco retailers, cannabis dispensaries, and other regulated categories underserved by existing technology.
The end state is clear.
Independent retailers in regulated categories gain access to enterprise-grade digital infrastructure without enterprise complexity. Liquor-IQ handles the technology. Store owners focus on what they do best—running their business and serving customers.
Investor Inquiry
Liquor-IQ is currently engaging strategic and early-stage investors. If you are interested in learning more about investment opportunities, please submit your information below.